#30 Creating a Pop-up Gallery

A pop-up gallery can be an excellent way to show and sell your artwork. They are becoming extremely popular because they allow immense flexibility, while not requiring a large commitment of time and money. By offering this opportunity to fellow artists, you will increase the sales and be able to use them to help you work and promote the gallery. In this episode, I detail what should be included in a proposal to a property owner and how to write a Call to Artists to attract other artists to join you. I also talk about the many events you can have at the gallery to attract more visitors.

Listen here or download from iTunes, Spotify, Google Play, CastBox, or Stitcher.

Here I am at Continuum Pop-up Gallery, created by Anthony Burks (Episode 27) and Trina Slade-Burks (Episode 29). Artwork in the foreground is by Anthony Burks.
Artwork at Continuum 2015
Guests at Continuum
Suzanne Redmond, Anthony Burks, and Trina Slade-Burks at the Continuum Black Tie and Sneakers Opening Night
Promotion for the Pop-up Gallery included Lettering on the Front Windows.

You can visit the website for the Continuum pop-up gallery here.

#29 Trina Slade-Burks: Artist and Businesswoman

Trina Slade-Burks and her husband Anthony have created a business that develops a few pop-up gallery shows per year, providing exhibit and sale opportunities for hundreds of artists. They also teach classes to students and adults and provide mentorship for artists who would like to develop their business. In this interview, Trina is generous with her advice and encouragement toward artists.

Listen here or download from iTunes, Spotify, Google Play, CastBox, or Stitcher.

Trina Slade-Burks with her artwork titled "Shirley," after her mother.

Dollbaby
Energy: Artwork and Poetry by Trina Slade-Burks
Guests at a Book Signing for Trina
Written by Trina Slade-Burks
African Diaspora show at the Armory Art Center
African Diaspora show at the Armory Art Center
Continuum Pop-up Gallery
Artist Chad Steve receiving his Best in Show award from Trina at Continuum.
Trina with one of her collectors.
Fundraiser for The Lord's Place at Bar Louie
Collaboration IX Pop-up Show and Book Signing
Trina teaching at the Center for Creative Education in West Palm Beach, Florida.
Facilitating at the Palm Beach County Green Dot Workshop.

Here are some of the things we discussed on this episode (click on the names to follow the links):

Trina’s business with her husband Anthony is ATB Fine Art Group (formerly ATB Fine Artists & Designers).

Trina can be found on Facebook, Instagram, and Twitter.

Some of Trina’s books can be found on Blurb.

Two of her books can be found on Amazon.

Trina teaches students at the Center for Creative Education.

Trina was an early member of the artist group the Artists of Palm Beach County.

Trina has also taught at Easel Art Supply in Lake Park, Florida and the Armory Art Center in West Palm Beach, Florida.

The largest pop-up gallery put on by ATB Fine Artists is Continuum WPB Arts.

She utilizes callforentry.org, also known as Cafe for her Calls to Artists.

Here are some other great takeaways from this episode.

  1. Join an artist’s group to meet other local artists and find out about the art scene. If there is no local group near you, consider starting one. Trina was instrumental in the formation of the Artists of Palm Beach County, which became a great resource for her in her business.
  2. If you are having trouble getting your artwork seen in local galleries, why not host your own art exhibit in your home? Invite other artists to join you.
  3. Alternative spaces are great for art exhibits because they give a different feel than that of a traditional gallery.
  4. When hosting a show with multiple artists, provide them a mailer or artwork for social media that they can use to invite all of their contacts.
  5. Using a Call to Artists to find artists for your pop-up gallery will up the seriousness and professionalism that you receive from the artists. This will also make it easier to keep track of everything.
  6. Develop relationships with local businesses that you can utilize when you do a pop-up gallery. This includes local art schools, chambers of commerce, and restaurants and coffee shops.
  7. If you can, have entertainment in front of your pop-up gallery to draw people in.
  8. Offer a variety of events during the time of your pop-up to appeal to all kinds of people. Some people may like the loud splashy opening night, and others may like a quieter, less crowded time to look at the art.
  9. When you approach people for sponsorships, make sure they have the same goals as you.
  10. When planning an event, try to include other forms of art, like music or literature. Trina has included book signings, fashion shows, art demos

In episode 30, I talk about how you can do a pop-up gallery. I summarize what Trina talked about, and try not to leave out any of the major details. Trina and her husband Anthony have created shows with as many as 70 artists and have had thousands of people come through to see the artwork. They utilize a team of helpers to accomplish this, and you can too.

#28 Hosting a Home Art Show

A home art show is a great way to show and sell your art in a relaxed setting. Invite your artist friends for a larger show and get the benefit of inviting all of their contact lists. I’ll talk about the nuts and bolts of putting on a home show, from how to choose other artists, creating the invitations, setup, what you need to make a sale, promotion, and food, drinks, and music.

Listen here or download from iTunes, Spotify, Google Play, CastBox, or Stitcher.

Trina Slade-Burks (Episode #29) at her event Collaboration IX. This event was an art show and also a book signing.

Be sure to check out Episode #30 when I talk about how you can approach retail space owners about doing a pop-up show.

#27 Anthony Burks: Creating Beauty with Colored Pencils

Artist Anthony Burks is a native of West Palm Beach, Florida, where he lives with his wife Trina Slade-Burks. Anthony and Trina have built a successful business where they create pop-up art shows, providing exhibit opportunities for up to 70 artists at a time. Anthony is also a fine artist who works with colored pencils, watercolors, and charcoal, and he produces many series of amazing artwork. Be sure and check out his website to see more of his beautiful artwork.

Listen here or download from iTunes, Spotify, Google Play, CastBox, or Stitcher.

Anthony Burks, Sr.

Cry Freedom -- Lion 38" x 26"
Crested Caracara
Eminent Buera, 48" x 48"
Yesha Yahu, 48" x 48"
Humpback Whale
Combat on Literacy
Inauguration
Abasi Hanif
Red Elephant
Nikk
Nicole Escalera
Ramel Jasir
Mardi Gras 2

Here are some of the things we discussed on this episode (click on the names to follow the links):

Anthony’s website: anthonyburkscollection.com

He can also be found on Facebook and Instagram.

Anthony’s business with his wife Trina Slade-Burks is the art consulting business A.T.B. Fine Artists & Designers.

The large pop-up gallery show that A.T.B. puts on every January is CONTINUUM WPB Arts.

Anthony created the 2018 African Diaspora show and showed his work there.

Here are some takeaways from this episode:

  1. If you are having trouble getting your own artwork seen, why don’t you start with a home show?
  2. Invite other artists to display at a home show, and you and they will reap the benefits of inviting all of your collectors.
  3. Other artists will also assist in running the show, from helping hang up the artwork to promoting the event.
  4. Add something to the show that suits your personality and traditions. Anthony and his wife cooked a great meal for the artists and attendees, in his family tradition of hosting friends for Sunday suppers.
  5. Consider making your artwork in a series, so that you have pieces that will go well together in a show. You may even have a collector that will want to buy multiple pieces of the series because they will go well together in their home.
  6. Ask other artists to collaborate with you on a piece of art. It may be a fun experience, it may expand how you think about your own art, and it may double the number of people who will see your art, as you’ll benefit from their list of clients as well.
  7. When hosting shows, use local businesses for food and drinks.
  8. Give back to your community by teaching classes to students who may not have the opportunity of art classes in school anymore.

Be sure and listen to my interview with Anthony’s wife Trina as well, as she talks about their business and all the shows they have hosted. You can hear that in Episode 29.

#26 The Many Incomes of Art

On my podcast, I interview an artist every Wednesday.  These artists are visual artists, meaning they create artwork that you can see, like ceramics, paintings, jewelry, or fiber art. But what I’ve discovered in my interviews is that selling their original art is not the only way they make income. They’ve learned that they can sell their prints, license their artwork on products, teach in a classroom, teach online, teach all over the world, make public art like murals or sculptures, write books, and so much more. These Show Notes will give you lots of information about the many ways you can earn income as an artist, some you may have tried, and some you may not. Click on the links to get more information. 

Listen here or download from any podcast app.

Artist Renata Rodrigues (on the left) has done body painting as an unusual source of art income.
Renata has also done her own makeup and acted in the South Florida Fairgrounds Fright Nights in West Palm Beach, Florida.
Artist Craig McInnis is shown here painting a mural in a public parking garage.
Here is a mural that Craig painted in the business Respectable Street in West Palm Beach, Florida.

For the photos above, you can find out more about artist Renata Rodrigues on Facebook and artist Craig McInnis on his website.

I’ve done a couple of mini business episodes that will help in selling your original art. Be sure to check out Bonus Episode #4 Approaching Galleries: How to Find Them, How to talk to Them. 

Bonus Episode #14 is all about Calls to Artists, and there are some good links in the show notes that tell you where you can find these opportunities to display and sell your art.

To sell your artwork online, check out this article by ArtPlusMarketing: The 15 Best Websites to Sell Art Online.

The Abundant Artist gives you tips on how to sell your art online here.

Design Sponge gives 10 Tips for Licensing Your Art.

ArtsyShark has a couple of good articles about licensing. Check out How to License Art to Manufacturers and Should You License Your Art?

And finally, visit artlicensingshow.com to see how you can connect with licensors.

Teaching your art techniques can be a great source of income. Here are a few good articles that will help you get started:

lachri.com Start Teaching Your Own Art Classes

emptyeasel.com How to Teach Art Classes in Your Own Home

A different kind of art class is art tutoring. This may be a way to help students who are enrolled in an art program or who want to audition for an art program. Check out drawpj.com 10 Tips for Supporting Your Art Career by Teaching Art.

Consider making public art, like murals or sculptures. Here are some articles to find out more:

Project for Public Spaces Design and Review Criteria for Public Art

Lower Manhattan Cultural Council Questions to Consider when Planning your Project

The Greater Pittsburgh Arts Council has an excellent article on Mural Making 101.

Also check out the Kickstarter Blog’s The Process: Making a Public Mural.

Public art and mural opportunities can be found on callforentry.org.

I’m no expert on publishing books, so you really should talk to other artists who have gone through this process. I did find one article that looks good: Publisher’s Weekly The Indie Author’s Guide to Self-Publishing Art Books.

I also found this article in Gwenn Seemel’s blog: How to Publish a Book of Your Art.

Hopefully by listening to my podcasts, you will become not only inspired but encouraged by these artists and what they do. If there’s an unusual way that you’ve earned income as an artist, please let me know, and I’ll talk about that in a future episode.